Sessions are categorized to help you find the technical level you are looking for. Mild sessions are less technical, while spicy sessions are very technical.
Traditional business intelligence is dead. Regardless of whether your company sells to consumers or businesses, the decision making process at all levels of the enterprise is becoming increasingly dependent on insights derived from behavioral data generated by your customers. This dependency on customer intelligence requires a new set of “BI” tools and technologies capable of not only storing and processing very large amounts of data but also the ability to analyze such data quickly and at scale. Many of the existing business intelligence solutions have two key drawbacks when it comes to addressing these new requirements: they can be cost prohibitive for many organizations if analysis of large datasets is required; and more importantly, they often require data pre-aggregation to achieve a desirable speed to insights. The Amazon Web Services (AWS) ecosystem, with AWS Redshift in particular, is designed to address both of these challenges. In this session, Jakub will describe how organizations can utilize Redshift and the AWS IaaS to develop robust, fast, and scalable customer intelligence solutions that can turn companies from data-rich to data-driven. Anyone who is considering moving their “BI stack” to Amazon or developing a prototype for their organization should attend this session.
